You’re better choice is CNN, Fox News and MSNBC.
Am I anti CBS‘s This Morning, GMA or the Today Show?
Not at all, but remember those shows are not broadcast live—unless you live on the East coast. The networks time-delay their cash cows to fit the all important 7:00 a.m. to 9:00 a.m. revenue periods throughout the country.
That’s why the actual times displayed on your screen during those broadcasts always are accurate in ALL time zones.
In other words, if NBC’s Today Show were carried live here during its originating 7:00 a.m. eastern time period, Kansas City would see it at 6:00 a.m. Even worse for the folks in Denver, the program would begin at 5:00 a.m. And, God forbid, L.A. would be forced into the levity of GMA at 4:00 a.m.
In all fairness should something really major break during one of those time shifts, the networks WILL break in and go live nationwide. But that doesn’t happen very often.
I was at a local gym where six monitors face the workout area, and all six were doing wall-to-wall tornado coverage.
It was about 7:15 a.m. and the ABC, CBS and NBC “Live” reports all showed a still totally dark Moore, Oklahoma. Yet the cable network news programs were already in full daylight.
What’s more the rapidly changing fatality and injury count was an hour behind on the traditional network shows.
Another far less important example were the announcements of the Academy Award nominations late last year.
Those announcements were made just after 5:00 a.m. Pacific time in Hollywood—or 8:00 a.m. Eastern / 7:00 a.m. Central.
E-News and some of the other cable outlets carried them live. Yet on the over the air network shows seen here those announcements wouldn’t have appeared until after 8:00 a.m. Eastern / 7:00 Central PLUS the one hour hour delay for our neck of the woods.
Network time shifting. They’re in touch. Us? Not so much.