No matter how you slice or dice it, movie theaters continue to be the least expensive out-of-home entertainment…
And for the record the five year U.S. screen count—from 2007 through 2011—has risen from 38,803 to 39,718. That’s an increase of 2.35%.
Here are some interesting stats courtesy of the National Association of Theater Owners—N.A.T.O. for short.
Since 1981, ticket prices have increased, on average, less than the rate of inflation.
40 years ago the average 1971 ticket price was $1.65. In 2011 dollars that ticket would cost $9.16.
In 2011 the average U.S. ticket price was $7.93 including premium pricing on 3-D films, then falling to $7.92 during the first quarter of 2012. And that’s despite the nation’s exhibitors investing hundreds of millions of dollars over the last decade to remake the moviegoing experience with stadium seating, digital sound, digital projection and 3-D.
So how does today’s average movie ticket pricing compare to other major out-of-home entertainment options?
Let’s take a look.
* Broadway Theater Shows average: $89.11—Up 4.06%
* NFL football games average: $77.36—Up 1.16%
* Live concerts average: $67.02—Up 10.0%
* Touring Broadway Shows average: $61.37—Down -1.3%
* NHL hockey games average: $57.10—Up 5.25%
* NBA basketball games average: $48.48—Up 1.72%
* MLB baseball games average: $26.91—Up 1.2%
* Movies in theaters average: $ 7.93—Up 0.5%
Oh, and the parking at the movies is free. Try doing that at the stadiums or show and concert venues some time.