In recent years Valentine’s Day has become one of THE THREE go out nights of the year…
It replaced New Year’s Eve for couples shortly after the year 2000. I can attest to that at Stanford and Sons. Valentine’s week has been in our Top Three for like a decade.
But for some reason, this year it got lost!
I could feel the lack of energy towards this lover’s mash two weeks out. There just wasn’t any buzz. Like, "Hey, where you going for Valentine’s?" And while married people and couples are almost forced to go out, at least to eat, they often say, "New Year’s is amateur night – we don’t want to get a DUI."
By the way, New Year’s Eve is a nearly dead night compared to a decade ago.
Look, this isn’t to say nobody went out, it just was very light. I realize it was a Tuesday and that hurts, of course. Last year Valentine’s Day fell on a Monday and the weekend was packed for us and many other restaurants and night spots. Even that Monday was fairly busy, given that it was a Monday.
I went to the Plaza to see if it had the upper hand.
Nope, nothing special there last night. A little busier than a normal Tuesday maybe, but not much. Seasons 5 was half empty. Gram and Dun was slow. Even the new hot spot Zocalo was light. I expected to see at least a fairly full bar and dining area there, but no. I ate there and the food was better than it has been. The staff was on top of things and all smiles. I really like the atmosphere. However there were no Valentines in sight.
Stanford’s was decent, but down a shade from last year.
Raising the question of if love starting to become a fading feeling?
I hope not, but it does seem like most holidays are increasingly being looked at like excuses for people to have to go out and buy stuff or get just get a card. Who has time for the sentiment? That includes Christmas.
Yeah, good old-fashioned sentimentality is fading fast.
Well,maybe we’re in luck – Monday is Presidents Day and that will kill for sure.