I don’t want to pimp you guys or anything but…
Check out what The Atlantic had to say about Major League Baseball earlier this year.
Even Apple’s kicking MLB’s butt!
And while you’re at it, add this to my growing Steve Jobs slagheap. Here’s the headline:
"Is Apple More Popular Than Major League Baseball?"
Atlantic associate editor Nicholas Jackson does the honors.
"Of course Apple is more profitable than MLB, but it’s also managing to get more money out of every visitor that walks in the door," Jackson begins. "With millions of iPads sold and millions of iPhones sold and millions of laptops and desktops sold — and, yes, even millions of iPods are still sold — Apple is moving its products faster than its factories in China can even produce them. Certainly all of these gadgets bring in more money than peanuts — literally. Apple stores alone are more profitable than America’s favorite pastime, accounting for $9.8 billion of Apple’s reported $65.2 billion revenue in fiscal year 2010. For comparison, MLB reported $7 billion in revenue."
How do you like them Apples?
Look, you guys are welcome to chew me up for not being a "real sports fan." I’ll admit it. I’ve been down that road but that’s not where I’m at now. I’m a fair weather sports fan, a casual fan, if you will.
Frankly, I’m more interested in the business, societal and political aspects of the game than on base percentages. But I do get out and meet and talk to lots of people, and clearly the vast majority of street walkers are not wrapped up in baseball or sports in general. They have what passes for lives, other interests. When it comes to sports, most people are fair weather at best. Hey, most people don’t collect stamps either, no biggie.
No harm, no foul. Remember 55,000 (wink) Kansas Citians hit the new Kauffman Center for Performing Arts the other day.
My take is for most folks – if the Chiefs, Royals, KU, MU or K-State make the playoffs – are in. Look for ’em at Price Chopper on Game Day. Short of that…
Hey, I went to Arizona, but I kinda got off on K-State beating Miami a couple weeks back, so I’m not a total loss.
But back to baseball…
Here’s what bleacherreport said not long ago in "Major League Baseball: Still America’s Pastime?"
"What is wrong with baseball these days?" it begins. "Has this era become accustomed to the evils of Performance-Enhancing Drugs? Have players become rather covetous, no longer playing for the love of the game? Has baseball just lost itself overall? Let’s face it: Baseball is not what it was."
And that’s courtesy of the jock sniffers at bleacherreport.
Want another taste?
"Bottom line: Fans are tired of what baseball has come to," bleacherreport says. "It’s costly. It’s annoying. It may not stay America’s pastime for too long"
Now check out this bit of research from the University of Northern Iowa’s editorial staff.
"Baseball, the sport that is, or was, considered by many to be America’s pastime, has gradually decreased in popularity over the past decade. Just look at the number of people who have watched the past few World Series compared to those who watched the Super Bowl.
"Super Bowl XLV, which took place in February between the Green Bay Packers and the Pittsburgh Steelers, was the most-viewed telecast in American broadcast history with 111 million viewers. Super Bowl XLIV, between the New Orleans Saints and the Indianapolis Colts, recorded the second-highest viewership in American broadcast history with 106 million viewers. Super Bowl XLIII, between the Steelers and Arizona Cardinals, had an audience of 98 million and Super Bowl XLII between the New York Giants and the New England Patriots had an audience of 97 million.
"The three World Series in that same time span have had audiences of 69 million (2010 World Series, Giants vs. Texas Rangers), 116 million (2009 World Series, New York Yankees vs. Philadelphia Phillies) and 68.5 million (2008 World Series, Phillies vs. Tampa Bay Rays).
While the 116 million viewers for the 2009 World Series is greater than Super Bowl XLV, remember that that 116 million viewers is a combined total from the six-game series. That comes out to an average of 19.3 million viewers per game."
Get the picture?
Now brace yourselves…
"MLB didn’t fare that much better against the National Basketball Association either. However, it does draw a more accurate comparison, with each sport having a best-of-seven series to decide a champion. The past three NBA Finals have had audiences of 83 million (2010 NBA Finals, Los Angeles Lakers vs. Boston Celtics, seven games), 47.5 million (2009 NBA Finals, Lakers vs. Orlando Magic, five games) and 89.4 million (2008 NBA Finals, Boston Celtics vs. Lakers, six games)."
UNI’s $64 million question: "Are sports fans simply getting tired of spending three-plus hours watching a game that has made little technological advancements since its inception in the late 1800s?"
Now get back out there and start bashing Craig, I’ve got a lawn to mow