I ask you, would I make this shit up?
The above headline is from respected auto scribe, autospies.com. I realize that this is going to be a little difficult for some of you to swallow, but let’s proceed, shall we?
"In a piece of copy published by that infamous New York paper, the story reads that the new 500 ‘essentially matched the sales of its chief competition, the Mini Cooper.’ " autospies begins. "The 500 actually sold MORE than the Cooper if you discount the 600 or so Countryman pseudo sport-utility vehicles."
The numbers do not lie.
Mini Cooper sales for August plunged 29.7 percent, with 3,109 cars sold. Fiat, for the same month, sold 3,106 cars.
Pretty amazing considering the delays in getting Fiat’s dealers and studios up and running. Meanwhile, reports earlier this year said the 500 was cleaning Mini’s clock in Canada.
Now here’s a tidbit for Defender of the Mini Realm, comment dude Rogger.
Who knew? Turns out the new Fiat 500 is a dude magnet!
"Fiat has worked to attract male drivers in the United States, with a ‘sport’ version that offers more aggressive performance and styling," the New York Times reports. "Men account for 64 percent of Fiat 500 buyers in North America but only 30 percent in Europe, where no sport trim is available. Fifty-seven percent of buyers here have chosen the sport trim, and most of those cars have come equipped with manual transmission, despite Americans’ overwhelming preference for automatics."
Therein lies Fiat’s problem locally…
Fiat of Olathe‘s lot is jam packed with every flavor imaginable of the 500, including cabrio models. And the cars are reportedly selling at a good clip. Just one problem.
Too many automatic transmissions – buyers like want sticks.
By the way, the fire-breathing, Mini-mauling Abarth model is slated to hit in the first quarter of 2012.
May wanna sell that Village People Halloween getup on eBay and plunk the money down on an Abarth, eh matey?