Hearne: The Radio ratings That Actually Matter Get ‘Em While They’re Hot!

There’s something to be said for the 6-plus, seven day, 6 a.m to midnight radio ratings…

Starting with, anybody can get me. But the numbers that truly matter to the station and advertisers – the numbers that determine the air talent’s fates – are the demographic breakdowns that are quite a bit harder to come by.

Here are a few of them for June, released this afternoon…

The Top 20 Radio Stations in Adults Ages 25 to 54, From 6 a.m. to 7 p.m. Monday through Friday:

1)   KQRC, The Rock with a 9.3 audience share

2)    KCFX, The Fox with an 8.1 share

3)   KBRZ, The Buzz with a 6.0 share

4)   KBEQ, Young Country with a 5.5 share

5)    Mix 93.3 with a 4.9 share

6)    KLRX, K-Love with a 4.6 share

7)    KPRS with a 4.3 share

8)    KCHZ, The Vibe with a 4.2 share

9)    Jack FM with a 4.2 share

10)    KCMO FM 94.9 with a 3.9 share

11)   Alice 102.1 FM with a 3.4 share

12)   KMBZ AM & FM with a 3.5 share

13)   KFKF 94.1 FM with a 3.4 share

14)   Funny 102.5 FM with a3.4 share

15)   WHB 810 AM with a 3.4 share

16)   KZPT The Point with a 3.3 share

17)   KCUR FM with a 3.1 share

18)   610 Sports with a 3.0 share

19)   Magic 107.3 FM with a 2.9 share

20)   WDAF FM The Wolf with a 2.2 share

What remains are the even more important breakdowns for men and women.

Stay tuned…

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9 Responses to Hearne: The Radio ratings That Actually Matter Get ‘Em While They’re Hot!

  1. xxMillerTimexx says:

    Funny took a tumble

  2. Bitcho says:

    Just like Gateway City
    I’m only going to post this once and leave. All of the people who give a crap about this are at Gateway City. Somebody should tell your advertisers that you are really ripping them off.

  3. Hearne Christopher says:

    Unless I’m mistaken, you just did. Too bad we have the readership numbers to back us up and all you have is that catchy nickname

  4. kansas karl says:

    Share is a bullshit number
    Only radio geeks care about share, how about rating points, really show how few people listen to radio.

  5. harley says:

    KLOVE…..shows how stupid these things
    are….k love beats kprs…..jesus christ is joyful now……

  6. Craig Glazer says:

    Hearne is Just Reporting The Numbers People
    Yes these numbers are a bit off in many ways. Stanfords has advertised on 98.9 as our #1 Ace for almost 20 years, did us right. Dare is a giant in this city, a giant. I had a sixth grade and under group(summer field trip) in today at noon for a little talk from me. The kids only known local star was YOU GOT IT Johnny Dare. They had heard of Larry the Cable Guy(Cars) and Jeff Foxworthy(thats about it) and the King of KC radio Dare. So yeah he is a legit number One no doubt.

    We advertise on The Mix, a definate number one with ladies, Q 104 Young Country a good mix and about really 3 or 4 in the overall market. Buzz a comer and really 5 or 6, nice. Our newbie is Alice with Shorty, a comer, we’ll see. We prefer 610 over 810, younger audience and now about the same listening group of people….so Hearne is just doing his job, calm down.

  7. Hearne Christopher says:

    C’mon, Karl…get real!

  8. Hearne Christopher says:

    Amen, H Man. See ya in church!

  9. Rainbow Man says:

    as rome would say…. “scoreboard.”
    Pretty interesting… 610 is closer to 810 than I thought they should be… But these numbers are pretty darned scientific and accurate.. There is too much $ at stake for the measuring stick to not have cred.

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