Here’s a sports shocker to everyone with the possible exception of Nick Wright…
Entercom’s 610 Sports blew by sports radio powerhouse WHB 810-AM in listeners 12 and older, Monday through Sunday, 6 a.m. to midnight for the month of April.
Blew past, you say?
610 Sports won with a 3.3 share and a weekly cume of 266,800 listeners. To WHB’s 3.2 and 176,100 listeners.
In the key demo of men 25-54 during afternoon drive, Monday thru Friday, Wright is closing fast on superstar Kevin Kietzman. WHB and Kietzman is ranked third with an 8.6 share to Wright’s 5th place showing and 6.7 share.
Lest anyone doubt Wright’s stuff, check out morning drive: WHB is No. 3 with an 8.4 share to 610 Sports No. 10 with a 3.2 share. In other words, it’s Wright that is leading the charge and taking it to WHB.
Remember this quote on KCC from Wright one year ago?
"I will win. Oh, I’ll win. Absolutely. But winning just isn’t beating Kevin Kietzman. Winning means winning."