Star Search: Day Two, Food for Thought

If yesterday’s Kansas City Star seemed a tad light – not counting content – today’s actually felt hefty…

Oh wait, it’s Wednesday. Food Day.

Let’s see how it feels after the ad inserts are removed. That’s a load off. Feels like the ads weigh more than the A Section and Sports. Surprised they’re not charging extra.

I digress…

I will say this however, some of the Star’s advertisers – starting with Nebraska Furniture Mart – should look into how they are being charged for their ad inserts. I received no fewer than five copies of the store’s “Legendary Sale,” furniture and rugs insert. Five. Now either four other folks didn’t get theirs or the Star printed four too many and NFM isn’t getting its money’s worth.

Could falling circulation be the culprit? And like Nobody has the heart to tell Nebraska Furniture Mart, so the store is still ordering the same number of inserts as before. They gotta go somewhere right?

Let’s move on…

To the Johnson County Neighborhood News. Kicking off with a Mike Hendricks column intoducing a new Star Web site called GoJoCo. Clever, huh? Hendricks took a one third pay cut and benefits hit last year when the Star cut him from three columns a week

http://www.mb-kc.com/
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9 Responses to Star Search: Day Two, Food for Thought

  1. Anonymous says:

    name
    Who do you think BROKE the Sluggerrr story yesterday morning? You? Tony? Do any of you have a reporter at the courthouse?

    The answer, of course, is that The Star came up with it, because they have a reporter at the courthouse.

    You need to get over the notion that The Star is going to be covering breaking news in print. That’s what they have this gigantic website for. Check it out sometime.

  2. Anonymous says:

    hearne
    Just reviewing the printed publication (no) name. This was a front page story for the vast majority of Star readers that had been beat to death by the time they received it.

  3. Anonymous says:

    Mayor Funko
    I just found this site, I thought Hearne was dead. Now I just wish he was. What kind of dead beat trust funder are you man? Just leave people alone and go do something that contributes to the betterment of all.

    Either that or go find your boyfriend Craig Glazer and snort your way into hell together. I see that guy at Woodside and he always looks wacked out.

  4. Anonymous says:

    CLM
    I get it – you want to pick on The Star and make fun of them.

    But my question to Hearne is, What do you WANT from The Star?

    It’s easy to kick a dying dog, saying that running editorials about politics is stupid or that you don’t like the Sports section. You even said yesterday that you didn’t care what Bill Clinton thinks about gays in the military. If the newspaper isn’t at least a forum for opinions and current events issues that effect people’s lives, than what do you think the paper SHOULD be for?

    Why don’t you try telling us what YOU would put in the paper?
    What changes would YOU make to The Star’s coverage?

    LIsten, The Star is far from perfect, but at least there are still some people trying to do news reporting. If you really wanted to go after a real target, go after the lazy, pathetic “news” fed to Kansas Citians on television. I would wager you can get more local news info in one issue of The Star than you can get from KCTV5, KSHB, KMBC and WDAF in a whole week. Granted, The Star doesn’t provide as much “live, late-breaking news” about house fires and scary snow storms.

    Also, I wouldn’t press too hard on the errors/corrections issue. This blog has more typos and mistakes than a month’s worth of Star pages. At least the struggling Star still takes the time to run spell check.

    Value of Hearne’s Star Search: D-

  5. Anonymous says:

    KC STAR
    Yes Hearne we gave you five ad inserts. You are suppose to give those out to friends and neighbors. We can no longer afford sales staff any more then Sam’s Club can afford sample givers. So we need our customers to help us out. Hand out the ads and ask no more questions.

  6. Anonymous says:

    Joey Gallo
    Really, where are you headed with this shit pal.
    The hypocrisy is laughable…bud sad.

  7. Anonymous says:

    smartman
    Paranoia will destroy ya!

  8. Anonymous says:

    Rainbow Man
    On the “Slugger” story? The plaintiff gets his retina detached and the reporter is calling it the “awesome” air gun? Isn’t that an adjective? Why won’t the Star identify the freaking lawyer or firm that is filing the suit? I want to know that. The name of the attorney that is taking the case matters to me. The Star elite probably do not like this lawyer because he does not suck up enough at the dog park silent auction benefit. They arrogantly think that if they mention him, it will give him free publicity.

  9. Anonymous says:

    george.g
    Hey is Buck Buchanan still alive? Remember that correction?

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